AUTUMN WINTER PRESS SHOW – KAREN MILLEN

AUTUMN WINTER PRESS SHOW – KAREN MILLEN

AUTUMN WINTER PRESS SHOW – KAREN MILLEN

YEAR:

2013

LOCATION:

LONDON

STATUS:

COMPLETED

About the Project

The Karen Millen Autumn/Winter 2013 Press Show is a one day long event in which the brand showed their upcoming collection, this year’s theme was the “Atelier”. The main design feature is more than a thousand card patterns aligned on a transparent profiles forming a giant magnetic field going through the space.

View showing the card patterns sweeping through the space
One component of the magnetic field: Recycled card patterns aligned on a perspex profile.
Rendered View of the Card Pattern Swirl
Final Axo of the whole event 2
Rendered View of the Card Pattern Swirl
The Swirl within the Digital Magnetic Field.
Card Patterns at the Karen Millen SS13 Press Show
Karen Millen SS13 Press Show
Rendered View of the Card Pattern Swirl
Final Axo of the whole event 2
AS2012 Press Show for Karen Millen
Swirl Perspective Karen Millen
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“We invited Arthur Mamou Mani, the celebrated RIBA architect, to design an installation for our ‘Look-Room’ that brought the essence of the ‘Atelier’ into the main space. Arthur designed a swirling vortex of paper card patterns suspended from neon light strips, creating a striking back-drop for our collection.”  Karen Millen

“I’ve been to Karen Millen Press Day and honestly I would have bought everything on display…”  Fashion by Chris

Know more about the Project

CLIENT

KAREN MILLEN

Mamou-Mani Ltd.

Arthur Mamou-Mani

Jack Munro, Savvas Havatzias, Daniel Dodds, George Hintzen, Ioseb Andrazashvili, Gemma Metheringham, Andrew Hardy, Teresa Ramsden